What are your top 3 services/products? What makes you unique? Do you have a philosophy/mission statement? Slogan?

What types of imagery do you associate with your business? Colour combinations? Moods or styles?

Who are the recipients of your services? (list all current and potential target market demographics). What words would your clients use to describe your products or services? How do your clients typically find out about your services? What do you want your clients to think?

If possible, please provide any useful information regarding your creative vision for the project.

Do you want to expand products/services? Generate new business? Increase brand awareness? Maintain a competitive edge in the marketplace?

Video links, reference frames, fonts, colours, etc.

What are you able to invest in this project?